Do you do advertising for your church? What do you do?

Discussion in 'General Baptist Discussions' started by annsni, Sep 29, 2011.

  1. annsni

    annsni
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    Do you have ads for your church that you run in the paper? We need to advertise our campus because we meet in a hotel and it's not like we have a "presence" in the community all week because we only have a sign on the road on Sunday morning so advertising is important.

    So the deal is, we meet in a hotel. We'd like to make a new ad and we are trying to figure out what we want to say. If this were you, what kind of ad campaign would you do?? I have some stuff to work with but I'll let you guys maybe share ideas that might be completely different from what we're doing. :) Thanks!
     
  2. preachinjesus

    preachinjesus
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    In the past we've done billboards, direct mail campaigns, ads in local publications (magazines, newspaper, etc) and handed out info at events.

    While we keep those aims up we've focused more on social media integration and some viral campaigns that have lower cost but medium to higher impact. The biggest move we've made is really developing our Facebook and Twitter accounts so that more of our people are "liking" events and telling people in their respective spheres of influence about them. We actually get more "bang for our buck" but working the social media than the traditional avenues.

    To note: we do have a communications team that works on all of this stuff and are very effective. We want to continue to see growth and expand our influence in the community at large. To do that, in this culture, requires marketing and broadening our reach through media channels. It works and we are thankful for it. :)
     
  3. annsni

    annsni
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    OK - So here are two copies that have come to the table.


    You won’t see a steeple, or a church building for that matter at our church—because we actually meet in a hotel, one with nice amenities, comfortable surroundings, plenty of parking and a safe environment for children.

    We believe a church is really the people, not so much the building. It’s about making friends, building relationships, strengthening marriages, nurturing children and, of course, honoring God. If this appeals to you, we invite you to come for a visit.

    Just remember, there’s no steeple.


    Then we have:

    You won't see a steeple, or a church building for that matter at our church. Historically, churches have met in homes, caves, underground, in public and private. We meet in a hotel. It's not where a church meets that counts, it's who we meet.

    Each week we transform the hotel ballroom to become a place to meet God. If you'd like to meet with God, please join us this Sunday. Just don't look for the steeple...


    What do you think?
     

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