RNC TV ad spending for Trump: $0

[carpro]

http://www.politico.com/story/2016/10/rnc-donald-trump-ad-spending-229711


RNC TV ad spending for Trump: $0


The Republican National Committee insists that it’s doing everything in its power to elect Donald Trump, but as Trump gets clobbered on the TV airwaves by his well-funded Democratic rival, the RNC has been conspicuously absent.

A POLITICO analysis of campaign finance records reveals that the committee has not spent anything on commercials boosting Trump since he emerged as the party’s likely nominee.
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That’s a stark departure from recent elections. In 2008 and 2012, the RNC spent tens of millions of dollars on so-called independent expenditures — principally TV ads, but also direct mail and phone banks — supporting its nominees or attacking their Democratic rivals.

 

[InTheLight]

Has nothing to do with Trump. It was a strategic decision they made after the 2012 campaign.
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RNC chief of staff Katie Walsh said that the committee is not going to spend any more money this cycle on television ad IEs, but that the decision is completely unrelated to Trump.

Rather, she said it stems from a strategic calculation made soon after the 2012 election that “that is not an efficient use of party committee dollars to spend money on television.” Pointing to a report that assessed the shortcomings of Republican efforts in the 2012 election, she said RNC leaders determined that the party’s money was better invested in data-driven voter contact operations.

http://nymag.com/daily/intelligencer/2016/10/the-rnc-has-spent-usd0-on-tv-ads-for-trump.html

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